Seo Software For Agencies

We’ve been looking for the best seo software for agencies and came to the conclusion that this is, by far, the best on the market. Let us know what you think!

SEO software for agencies is absolutely crucial for you to run your day to day agency SEO operations. In fact all SEO comes down to a series of data driven and repeatable tasks, so even if you are running 1 website you need software to help you do it efficiently otherwise it will take forever.

It’s easier to find Seo software for non-technical people, because there are so many options for non-techies. This is not the case if you are a business owner or someone who runs a small to medium-sized business looking for Seo software.

Seo Software For Agencies

1. Ahrefs

You can’t talk about SEO software without Ahrefs coming up.

Ahrefs is one of the most well-known SEO software for agencies. Especially when it comes to link building and analysis.

ahrefs review

Ahrefs boasts the largest index of links, second only to Google. Their link database consists of a total of 26 trillion backlinks.

Why does this matter?

The more data, the easier it is to execute your campaigns.

Ahrefs doesn’t just throw all this data in your face without giving you an action plan – another reason they are a top player.

It provides useful insights that help you easily create a solid strategy.

ahrefs link data

Ahrefs can pretty much handle all of your SEO tasks:

  • Complete website audits
  • Competitor analysis
  • Keyword research
  • Track rankings
  • Top performing content analysis
  • Link analysis

With Ahrefs, you have everything at your fingertips to rank higher and get more organic traffic. They offer a number of paid plans starting at $99 a month.

Interested in learning more about Ahrefs? Check out my complete Ahrefs review.

Want to get access to Ahrefs features for free? Check out the Ahrefs Webmaster tools.

2. Semrush

Before Ahrefs, there was Semrush.

Semrush is one of the best tools for keyword research and SEO data analysis. In my opinion, it is a must-have all-in-one SEO software for agencies or freelancers.

(Check out my Ahrefs vs Semrush blog post to see which tool is the best).

semrush seo software

Here’s why:

Aside from all of the key SEO tools you need to run a campaign, they have a bunch of unique features you won’t find anywhere else:

  • Uncover millions of usable keywords
  • In-depth technical SEO audits
  • Advanced market research data
  • Actionable content marketing tools
  • Accurate traffic analysis for any website

What makes Semrush really special is its keyword research and market research tool suite. These powerful tools provide insightful data you can actually use.

Semrush really is a must-have SEO Software for agencies.

I know I wouldn’t be able to work without it. Their paid plans start at $119.95 per month and you can get an exclusive 14-day free trial here.

Want to find out more about Semrush? Check out my full Semrush review or my Semrushbot blog post.

Looking for an all-in-one alternative tool? Check out my Serpstat review.

3. Seobility

Seobility is the most affordable all-in-one SEO software for agencies on this list. Just because it’s cheaper than the rest doesn’t mean it’s not powerful.

seoability seo software for agencies

This software allows you to:

  • Crawl websites and do complete site audits
  • Track rankings daily
  • Analyse your competitor’s backlinks profile
  • Build quality links to your website
  • Easy to use white label reporting

…and much more!

Seobility makes it easy to optimise your client’s sites without wasting tons of time and money.

On top of that, the interface is easy to use, making navigating their tools and ticking off SEO tasks even easier.

Seobility offers three different plans. They have a completely free (but limited) plan and their premium plans start at $50 per month.

4. Moz

Moz is one of the most user-friendly SEO tools. This makes it perfect for:

  • Small businesses
  • SEO beginners
moz seo software

With MozPro you can:

  • Improve on-page SEO
  • Track rankings
  • Monitor your social growth
  • Benchmark against your competitor
  • Steal their best backlinks
  • See exactly how your organic traffic is performing

The Moz all-in-one SEO toolset will help you handle each part of your clients SEO campaigns.

Their user interface and helpful data are where Moz really shines. It’s very easy to navigate all of the tools, and you can quickly see how your campaign is performing.

Moz also has loads of SEO content for learning and levelling up your SEO skills while using the software.

To learn more about Moz, check out my SEOMoz review.

Keyword Research Software

Keywords are the foundation of great SEO campaigns. Without them, there isn’t anything to optimise for.

Here are the best keyword research tools for agencies.

5. My Intelligent Keyword Research Spreadsheet

My Intelligent Keyword Research Spreadsheet is my own FREE tool.

YouTube video

It connects to Ahrefs or SEMRush to help you do all of your keyword research in minutes rather than days.

I had it specially developed to spit out personalised keyword research strategies based on what is working right now in less than 5 minutes.

It does a bunch of things behind the scenes-

  • It automatically finds the best keywords with low competition & high search volume
  • It tells you if it’s possible to win a featured snippet

…While calculating the intent of a keyword so you can focus on $$$ keywords.

Pretty sweet, isn’t it?

Click Here To Download It Now

6. Ahrefs Keywords Explorer

Want to get keyword ideas quickly?

Ahrefs Keywords Explorer is a great keyword research tool that helps you discover thousands of possible target keywords in a matter of seconds.

keyword metrics kw explorer

With this tool, you can:

  • Analyse the ranking difficulty.
  • Calculate the potential traffic you will get from each keyword.

With Keyword Explorer, you can do keyword research for 171 countries across 10 different search engines.

So even if your target market isn’t based in the US, you will find great keywords to target.

All of this is built into a nice interface that easily allows you to see all of the relevant data you need.

7. Semrush Keyword Research Tools

Semrush has one of the best keyword research tools of any SEO software.

They have 6 tools for keyword research:

  1. Find keywords worth target
  2. See your competitors keywords
  3. Analyse any keyword
  4. See keyword gaps
  5. Provide insights into potential organic traffic
  6. Generate thousands of keyword suggestions
seo keyword magic

The Semrush keyword research tools are really comprehensive. They have a massive amount of data with over 20 billion keywords in their index.

Let that sink in for a moment.

You can even benchmark any websites’ keyword profiles against your own to see new opportunities to target.

The amount of research and insights you get with Semrush means you will never run out of keywords to target.

8. Google Keyword Planner

Keyword research doesn’t need to be expensive.

Google Keyword Planner is a completely free tool created by Google.

Its primary function is to help Google ads users find keywords to target in their own campaign.

It is also one of the most underrated free SEO keyword research tools on the market.


Because you get keyword data directly from Google themselves… Which other tool can say that?

google keyword planner

With Google Keyword Planner you can:

  • See the exact search volume of any keyword
  • Get an idea of how valuable a keyword is
  • Find related keywords you can also target
  • See how each keyword performs in different locations

Not bad for a free tool, right?

When you use Google Keyword Planner correctly, you will find a huge amount of valuable keywords for your SEO campaign without having to spend a fortune on expensive marketing tools.

Want to see how to use Keyword Planner to supercharge your SEO? Check out my Google Keyword Planner tutorial.

9. Ubersuggest

Looking for a simple keyword research tool?

Ubersuggest is a great SEO software with a simple yet powerful keyword scraper tool.


With Ubersuggest you can see:

  • Keyword search volumes
  • Competition levels
  • Seasonal trends
  • CPC data
  • Ranking difficulty

Ubersuggest makes it easy to generate a list of keywords to target, providing hundreds of keywords ideas. Plus, it analyses your competition to get even more ideas.

Did I mention it was also free? (well, sort of).

Ubersuggest has a freemium model where you have 3 free searches a day, and then paid plans start at just $12 per month.

If you are on a budget and looking for a powerful keyword research tool, definitely check out Ubersuggest.Are You Using Blacklisted Backlinks? Check Now!

The database is made up of over 60,000 spammy sites you absolutely do not want a link from.

Rank Tracking Software

Monitoring the rankings of target keywords that drive quality traffic is extremely valuable. It is one of the best ways to see how your campaign performance is going.

But rank tracking isn’t just about your own keyword positions. A quality rank tracker can also track other important metrics such as:

  • SERP changes
  • Competitors’ keyword positions

10. Accuranker

Accuranker is one of the fastest rank tracking tools.

What does that mean exactly?

You can manually refresh keyword rankings whenever you want. The data updates almost instantly, which helps you stay on top of your rankings all the time.

accuranker dashboard

Accuranker has a ton of cool features:

  • Track local rankings
  • See your ranking globally
  • Track keyword positions in mobile and desktop
  • See your competitors ranking positions
  • Monitor the SERPs

Plus, it’s one of the best mobile rank tracking tools on the market to this day!

Accuranker helps you be aware of important SERP changes and tracks the performance of your campaign over time. Check out my Accuranker review to see everything it can do.