Best landing page app for shopify

Using a landing page app for your Shopify store can help you boost sales. In this guide, we will recommend the best Shopify landing page apps you should use for your eCommerce business.

Landing page apps are often the most vital point of contact between your customers and your store. A good landing page app will make it easy to collect organic website traffic and in return improve your conversion rate. This article will discuss why it’s important to find the best landing page app for Shopify, how to do so,Best landing page builder for shopify,shopify landing page examples and how well Shopify’s default app offers its users.

Best landing page app for shopify

Top 11 best landing page builder apps on Shopify in 2022

How well your Shopify pages convert plays a major role in your odds of succeeding as a Shopify merchant. Your pages need to load quickly to prevent lost sales due to customer impatience. They need to appear and perform perfectly on a range of devices. They need to strike a delicate balance between catching the eye and not bombarding shoppers with too much visual information. Is it a good idea to use a page builder app for that?

Luckily, that doesn’t mean you need to learn to code or hire a developer to build beautifully crafted pages. These Shopify page builder apps make the process of creating everything from stunning landing pages to useful FAQ pages easier than ever before. Keep reading to learn which may be ideal for your goals.

1. PageFly Advanced Page Builder

PageFly has earned a reputation as one of the best page builder apps on Shopify because it offers a great all-around user experience. With PageFly, you can easily create web pages for desktops, tablets, and smartphones. That’s important because as of 2019, 46% of online retail orders were placed through smartphones. You need to make sure the web pages you build appear impressive on both desktop and mobile devices.

PageFly Advanced Page Builder

PageFly offers a wide range of 60+ page templates to ensure customizing the look of your pages is easy. You will also have 50+ elements to choose from, which are the building blocks of each page. PageFly allows you to monitor your pages’ performance with its built-in analytics, helping you better determine if a page requires adjustments. One of the great things about PageFly is its 24/7 support. Regardless of your timezone, you can always count on the team to be responsive when you need help building your store. Learn how to build a high-converting shopify store with PageFly here.

 

GO TO SHOPIFY APP STORE

Pricing plans include a Free Plan, a Silver Plan ($19 / month), a Gold Plan ($39 / month), and a Platinum Plan ($99 / month). You should review the details of each to determine which is best for your needs.

2. EComposer

EComposer is a simple drag-and-drop editor that lets you create different types of pages: product and collection ones, blog posts, about us, FAQ, etc. The app offers a wide library of templates and page elements you can choose from, and everything is customizable: you can rearrange sections, delete them or add other ones. In paid plans, you get more options to tailor designs to your store, including custom fonts.

EComposer page builder app

Besides templates, EComposer provides a variety of extensions that will help you make your pages more attractive and conversion-generating: for instance, sticky add-to-carts or cross-selling sections with the most popular products. On top of that, the app supports many useful integrations: Klaviyo, Loox, Transcy, etc. You can even request other integrations you need.

 

GO TO SHOPIFY APP STORE

The EComposer app offers a free version, but it’s limited to 3 non-product pages. Paid plans are Basic ($14.99 per month), Pro ($29.99 per month), and Premium ($59.99 per month). They include all types of pages and design elements; what they differ is the number of available pages to publish and templates to save.

3. GemPages Page Builder & Funnel

GemPages is another popular option to consider if you’re seeking a flexible Shopify page builder app designed for people who lack development experience. It offers over 50 templates designed for a wide range of industries.

GemPages Page Builder & Funnel

Its Professional and Advanced plans also let you build both pages and blogs. That may be helpful if posting dynamic blog entries plays an important role in your marketing efforts. Additionally, GemPages has numerous mini-apps built in, such as a countdown timer, stock counter and tabs display, saving you the time and money that may be required if you were to download them separately. This builder also allows you to sync your store with Facebook Pixel and Google Shopping.

 

GO TO SHOPIFY APP STORE

You can use GemPages free for 10 days before choosing your plan. The Starter Plan is ($15/month), the Professional Plan ($29/month), and the Advanced Plan ($59/month). There is no permanent free plan.

4. Shogun Landing Page Builder

Shogun is another one of the most popular Shopify page builder apps. It’s particularly useful if you already have pages set up, but merely want to optimize them. Shogun works with any current Shopify theme, allowing you to edit your pages with its drag and drop editor without necessarily needing to create new ones from scratch.

Shogun Landing Page Builder

It’s worth noting Shogun also lets you A/B test different versions of your pages to identify which converts the most. This makes it a powerful marketing tool. Shogun also helps ensure your pages are optimized for SEO, as its elements are built with SEO in mind. You can set the meta description and page title inside of Shogun, for example.

 

GO TO SHOPIFY APP STORE

Shogun begins with a 10-day free trial. The Build Plan ($39/month) allows you to publish up to 25 pages, the Measure Plan ($99/month) lets you publish up to 100 pages and offers expanded monitoring and support features, and the Optimize Plan ($149/month) lets you publish up to 200 pages. Just keep in mind that unlike some of the other apps on this list, no free plan is available.

5. Zipify Pages Builder & Editor

Anyone offering a Shopify page builder app will claim their templates are designed to boost conversions. However, if their designers don’t have experience successfully selling goods online, they might not necessarily know what types of design choices actually yield more sales.

Zipify Pages Builder & Editor

That’s what makes Zipify stand out. It’s the only Shopify page builder app created by the owner of a $62 million e-commerce store. That means its templates were designed by people who genuinely understand how to attract customers. It also offers a range of standard page builder app features, as well as dedicated mobile tools you can’t find on any other app of this type. The app also has split testing capabilities, native Shopify integration, full reporting suite and more.

 

GO TO SHOPIFY APP STORE

Zipify starts with a 14-day free trial. After that, you can choose either the Basic Plan ($67/month) which provides you with access to proven templates and customer support, and lets you create unlimited pages, or the Plus Plan ($97/month) that also offers split testing, Shopify blog integration, and booster page features.

6. LayoutHub Easy Page Builder

LayoutHub is an alternative worth considering if building your Shopify store’s pages quickly sounds appealing. This page builder app focuses on simplicity that will easily allow you to create everything easily with its drag and drop editor.

LayoutHub Easy Page Builder

A key reason you may decide to try LayoutHub is the fact that its creators state they plan to release 30 to 50 layouts per month. Thus, it may become an even more useful tool over time. This page builder app has also been designed for non-technical people.

 

GO TO SHOPIFY APP STORE

Cost is another benefit for some. After a 14-day free trial, users can choose from the Basic Plan ($14.99/month) which allows them to create up to 10 pages, the Pro Plan ($29.99/month) that allows for up to 50 pages, and the Premium Plan ($59.99/month) that allows for up to 100 pages. However, there is a free plan that allows users to create three standard pages, which may be enough for some.

7. Page Studio Page Builder

Page Studio’s features aren’t necessarily as robust as those in the examples mentioned above. However, some users find it compensates for this because of its price. Its basic features allow users to build landing pages, about pages, contact pages, FAQs, and much more.

Page Studio Page Builder

Its abundance of elements is another reason some users love Page Studio. It offers such components as headlines, social buttons, image galleries, parallax effects, and numerous others, letting you easily create feature-heavy pages that reflect your brand properly. All of the pages you create will remain yours, as even if you choose to uninstall the app, the pages will appear the same in your store.

 

GO TO SHOPIFY APP STORE

After a 14-day free trial, users can access all the app’s features for only $14.95/month.

8. Hypervisual Page Builder

As the name implies, Hypervisual’s main selling point is the way it allows users to create visually stunning landing and product pages.

Hypervisual 

Hypervisual also automatically integrates your pages with Google Analytics and Facebook pixel. This ensures you can easily track their performance without needing to acquaint yourself with new tools. Additionally, Hypervisual doesn’t include its own branding on your pages in any way, so you’re free to represent your brand and only your brand on your Shopify store. It also offers built-in email opt-in forms.

 

GO TO SHOPIFY APP STORE

Hypervisual can also be relatively affordable. After a 14-day free trial, you can choose from the Merchant Plan ($9.95/month) which allows you to create up to 12 active pages and unlimited blog posts, the Pro Plan ($24/month) which allows you to create up to 36 active pages and unlimited blog posts, or the Ultimate Plan ($49/month) which allows you to create unlimited pages and blog posts.

9. Azexo Free Page Builder

Azexo isn’t necessarily as impressive as some of the other options listed in this post. Like any decent page builder, it lets you create full-width image lookbook, landing pages, home pages, blog pages, product pages, and other basic pages, but doesn’t offer as much as others in regards to premium features.

Azexo

However, some users do find Azexo to be a perfectly satisfying option that’s geared towards people seeking affordability. It allows users to create an unlimited number of pages with 44 static content elements at absolutely no cost. It also works with any Shopify theme, both premium and free. That’s a great deal if all you need is a basic landing page builder.

 

GO TO SHOPIFY APP STORE

As well as a free plan, Azexo also offers a Premium Plan for $19/month. You’ll need to select this plan if you want access to such features as product templates, collection templates, blog article/list templates, form builders, and header/footer builders. However, that still isn’t much to pay for a standard Shopify page builder app.

10. Page Builder & PRO Page Editor

Like Azexo, some users find the page builder features of this particular app aren’t quite as impressive as those of the previous examples. It still serves a useful purpose, though, thanks to its additional page editor features. Specifically, along with allowing users to create new pages, the page builder app lets users add new content to existing collections and product pages.

Page Builder & PRO Page Editor

That makes it a good option to consider if you want to improve pages you’ve already created. Additionally, although the app has over 50 ready-to-use templates, you can also use it to create pages from scratch with easy drag-and-drop elements. You might find that appealing if you want to exercise complete control over a page’s layout.

 

GO TO SHOPIFY APP STORE

Page Builder & PRO Page Editor is also another somewhat affordable Shopify page builder app. After a 15-day free trial, for just $9.99/month, you get full access to all its features.

11. Buildify Drag & Drop Builder

Unlike the other apps on this list, Buildify states that it takes just 30 minutes to completely build your own custom page. This includes store owners who aren’t code-savvy, as you don’t need to know how to code to implement the drag and drop system.

Buildify

Buildify serves another very important purpose: it has many key features available, such as a progress bar, analytics, countdown timer, slides, grid system and more. Don’t overlook the value of these, as they are the necessary marketing tools your store needs to make sure your visitors turn into customers. Buildify makes achieving this goal easier.

Best landing page builder for shopify

Why do you need a Shopify page builder?

Shopify is one of the most powerful eCommerce platforms for retailers, especially those in the B2C industry to build an online store with lots of built-in features and available tools. However, that doesn’t mean Shopify is the magic tool that helps you build your website effortlessly from A to Z. When it comes to page building, the available themes and templates are quite limited, and the default options can be restrictive sometimes. 

That’s why Shopify page builder will become a practical weapon that you cannot miss to enhance your Shopify store appearance. Page builder app lets you easily drag and drop all Shopify page types (landing pages, homepages, product pages, story pages, etc) as wished without any coding and design expertise. Also, it gives you access to lots of beautifully pre-made templates to save time and effort and provides you with many additional features to help you track data and conversion rate at your store pages. 

What makes the best Shopify page builder?

Yes, there are many available page builder apps for Shopify out there, so how can we compile this list for you? There are some certain features that a wonderful Shopify page builder should qualify for to help you design your own professional and beautiful Shopify shop: 

  • Ease of use: You can effortlessly drag and drop all pages in your Shopify store without any coding or design skills required.  
  • Pre-made templates: The pre-made templates should be varied for many industries and fully customizable with huge element libraries.  
  • Responsiveness: Customers now don’t browse your Shopify store with their PCs or computers only. You need to make sure your appealing pages work perfectly on other smart devices as well.
  • SEO-friendly: A great app takes care of SEO factors, such as title, descriptions, images, page load to optimize your Shopify shop for better rankings on search engines.
  • Data tracking: How many visitors have come to your site but left unnoticed? Track their customer journey to better convert leads into customers thanks to third-party integrations (Google Analytics, Facebook Pixel, etc.). 
  • Customer support: When an issue arises, you’re surely in need of professional help. 24/7 access to support is essential for you to resolve unexpected problems.

Best Shopify Page Builders for your store

1. Tapita Landing Page Builder

tapita page builder

Tapita Landing Page Builder is an awesome page builder for your Shopify store. With Tapita you can easily create beautiful home page, landing pages, product/collection pages, and blog pages, without any coding knowledge. They have a robust library of page and block templates with awesome layouts and effects so you don’t have to build your pages from scratch.

While pages are automatically responsive across all screen sizes, you can customize styles for desktop, mobile, and tablet specifically. Their saved blocks feature comes in handy to help you build pages in no time, and make the best out of their attractive templates. They also offer HTML/CSS/Javascript for further customization, so it’s obviously a great page builder for any Shopify store.

Rating: 4.9 (170+ reviews)

Outstanding features:

  • Select from 70+ beautiful page templates or create your own
  • Automatically translate your pages into multiple languages
  • Save your sections to re-use for later
  • Support custom HTML/CSS/Javascript for developers and advanced users
  • Customize styles for desktop, mobile, and tablet specifically
  • Import/Export Tapita pages to copy, backup, or transfer pages between accounts
  • Optimized for speed: lazy-loading available
  • SEO-friendly: fill your meta-title, meta-description & alt-tag easily

Price:

  • Free
  • Starter: $9/month
  • Standard: $29/month
  • Professional: $49/month

2. EComposer Landing Page Builder

EComposer can be considered the next generation Shopify Page Builder for its beginner-friendliness. Without no coding skill, you can still drag & drop everything to build your dream pages.

Moreover, EComposer provides a layout library with tons of templates that are ready-to-use for all kinds of pages. Plus, users can find their favorite apps integrated with EComposer, helping their store perform seamlessly.

Also, with the support team available 24/7, users can get their questions/issues solved instantly.

Rating: 5.0 (600+ reviews)
Outstanding features:

  • Support all page types: Landing, Homepage, Product, Collection, Blog, Article, About Us, FAQ, etc.
  • Build specific content blocks and insert them to any theme with Section builder
  • 100% compatible with Shopify themes
  • Easy page builder with beautiful pre-made layouts
  • Lots of build-in extensions: Image Compression, Sticky Add to Cart, AJAX Cart, Stock Notifications, Frequently Bought Together, Cross-selling products, Custom Swatch Colors, etc.
  • Integrated with top Shopify apps: Judge.me, LOOX, Yotpo, AVADA, Klaviyo, Omnisend, Growave, etc.

Price:

  • Free
  • Basic: $14.99/month
  • Pro: $29.99/month
  • Premium: $59.99/month

3. Automizely Page Builder

Automizely Page Builder

Automizely Page Builder is another free app with all features needed to help you build and customize your Shopify store.  

You have full ability to create all pages from scratch or customize pre-made templates, edit and publish a responsive page in approx. 5 minutes without any coding or technical expertise needed. Their editor is fairly simple to use, with either individual blocks or flexible drag-and-drop options. Automizely templates are designed and coded by their professional UX/UI experts. You can enjoy some premium features such as track key page metrics, or advanced style settings without paying anything, making this app an ideal option for any Shopify business.

Rating: 4.9 (1,400+ reviews)

Outstanding features:

  • Create all types of pages
  • Hundreds of pre-defined templates designed and coded by UX/UI experts
  • Provide endless options for page design
  • Customize the landing pages with advanced text, color, and font functionalities
  • Display attractive product recommendations on pages
  • Analytics dashboard to track key page metrics: visitors, add to cart percentage, total subscribers

Price:

  • Free
  • Essentials: $35/month
  • Pro: $95/month

4. PageFly Landing Page Builder

PageFly Page Builder

PageFly Landing Page Builder is a comprehensive tool suitable for both small and medium-sized businesses thanks to the extensive element library and page section with a lot of available templates for a variety of business types. 

One outstanding feature of Pagefly compared to other Shopify page builders is that they provide Product/Collection Assignments to help you build all your pages in bulk, which saves you a lot of time when you design your product pages. Though their Free plan allows you to build only 1 page per type, you can experience all its available page builder features and page analytics to make a decision on upgrading to other paid plans or not.  

Rating: 4.9 (6,800+ reviews)

Outstanding features:

  • Powerful and effective element library and page sections
  • Create all page types at ease
  • Build storefront in bulk or single page
  • Use HTML/Liquid, Javascript, CSS editor to make custom styling 
  • Various content display types
  • Fully compatible with Shopify and Online Store 2.0
  • 24/7 Support

Price: 

  • Free
  • Pay as you go 1: $24/month
  • Pay as you go 2: $29/month
  • Enterprise: $199/month

5. Shogun Landing Page Builder

Shogun page builder

Shogun’s website elements library gives you the full ability to design all page types with simple drag and drop functionality. For all plans, you can enjoy the best SEO functions to optimize your Shopify store for search and the marketing toolkit with AB testing, discount tags, countdown timers, etc.    

The Shogun support team seems truly dedicated since they take all the issues reported by customers into the highest priority and make an all-out effort to mitigate the problem via email/phone. 

Rating: 4.8 (2,900+ reviews)

Outstanding features:

  • Full website elements library
  • Create and edit unlimited number of pages with 30+ templates
  • Develop custom elements using HTML/Liquid, CSS, JavaScript
  • Image compression and lazy loading tools
  • Available marketing tools: Content, SEO, email capture, testing
  • 24/7 access to support
  • Multi third-party integration partners

Price:

  • Free
  • Build: $39/month
  • Measure: $149/month
  • Team: $299/month

shopify landing page examples

1. Beardbrand Shopify home page example

Beardbrand is a great example of a store adopting a ‘landing page thought process’ on its homepage. In other words, conversion is top of mind.

Many Shopify stores simply add a link to “All Products” or “Best Sellers” and hope users find what they’re looking for. Beardbrand, on the other hand, push you towards a quiz to segment users and provide tailored recommendations:

Shopify Landing Page: Beardbrand home page
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2. Pretty Litter Shopify landing page example

Got only a handful of products in your catalog? Or have a few best sellers that you want to drive even greater conversions on? A longer “sales letter” style landing page might work wonders.

Pretty Litter does this brilliantly for its subscription cat litter:

Shopify Landing Page Examples: Pretty Litter
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There’s just this one product available on the entire store. So Pretty Litter go all in on communicating how good it is, including sections on:

  • Showing the product as a solution to specific pain points
  • How subscribing saves you money in the long run
  • Testimonials and social proof
  • Advocacy from vets
  • Objection relieving guarantees

All this takes it way beyond what you’d find on your typical Shopify product page. Take a look at it in full here.

3. The Lip Bar Shopify collection page

The Lip Bar does a great job offering a personalized service on its face kits collection page. Users can simply choose the skin complexion relevant to them, and Lip Bar builds a curated kit around it:

The Lip Bar Shopify collection page
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Adding this personalized touch is a great way to drive conversions upwards.

4. Some Pretty SEO Shopify landing page

Some Pretty SEO isn’t an ecommerce business, but they do sell a physical book. And this landing page is perfect if you plan on selling something similar on your Shopify store.

The page gives a big, high quality image of the book itself, and even has a secondary CTA to get a free preview:

Shopify Landing Page Examples: Some Pretty SEO
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It then goes on to give a more detailed description of what’s covered inside:

Some Pretty SEO landing page description

Before finally covering some testimonials from people who’ve already read the book:

Some Pretty SEO testimonials

5. Nomatic Shopify landing page example

Nomatic sell backpacks, suitcases, and a wide range of functional travel gear. But this means it can be a little confusing for users to decipher what they need to buy.

This custom bundles page Nomatic created addresses this problem perfectly:

Nomatic custom bundle Shopify landing page example
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People can review individual product pages, then come to the custom builder to combine the items they want. Plus, there are even bulk buy savings on offer too.

6. Thread Shopify landing page

Thread is another great example of a home page being used with conversion top of mind. The company sells clothes, but the main USP is the automated personal styling recommendations on offer.

This is why the simple home page heavily pushing you towards starting the style quiz is so effective:

Shopify Landing Page Examples: Thread

The copy is also great. Who wouldn’t want to dress better in exchange for just three minutes of their time? It’s clear, simple, and effective.

From here, you’ll be taken through a wizard asking you about yourself and personal preferences. And the Thread algorithm spits out the clothes it thinks you’ll look best in.

Keys to a successful landing page

A successful Shopify landing page isn’t just about a nice design. There are some key principles that go into maximizing the likelihood of a conversion.

Here’s a run through of some good conversion copywriting principles to remember:

  1. Drive relevant, targeted traffic to the page
  2. Make your overall offer compelling, with a strong value proposition
  3. Focus on benefits, not just listing features
  4. Have a clear call-to-action
  5. Make your call-to-action consistent across the page and value focused. E.g. Use “Send me the ebook” rather than just “Subscribe”
  6. Show social proof – like any big website or publication your brand has appeared in
  7. Show reviews, ratings, and testimonials
  8. Be trustworthy – run on a secure https server, offer multiple payment options, etc.
  9. Utilize scarcity and urgency where possible
  10. Overcome objections with guarantees, free trials, and strong return policies
  11. Cater for all devices with a responsive design

You don’t have to check every single one of these off when designing your landing pages. Even our examples above don’t do that.

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