Looking for an affordable Digital Marketing course in India? Look no further. We have compiled a list of the best Digital Marketing courses online in India to help you make an informed decision.
Online courses are fantastic, right? Completely cost effective and if you can learn at your pace it is a really attractive option and I am a big fan. There are a few online digital marketing courses that I love. Check out my list.
If you have an interest in digital marketing and are looking for a course to give you the skills and knowledge you need, you’ve come to the right place!
Best Institute For Digital Marketing In India
Digital marketing is one of the most sought-after courses worldwide and the buzz around it is increasing day by day. For someone who wants to make his way into this booming industry, taking a certificate course can be a stepping stone to a bright career. However, if you are a newbie, how do you decide which is the best course and institute according to your needs? Let us help you out. We have listed down the top 10 digital marketing online courses in India with their USPs, Pros, and Cons that will help you decide and enroll for the one that suits you best. Before that, here are a few other things that we think a candidate should know about a career in digital marketing.
Proof that a digital marketing career is in high demand
Unless you have dwelled on another planet lately, you must be aware of the recent boom in the Ed-tech industry. Needless to say, even e-commerce has taken a giant leap within the last few years. Both B2B and B2C businesses have sprung up and flourished and so has the startup eco-system in India. With these recent developments, the demand for digital marketing professionals has surged. Also, it is noted that it is one of those industries that suffered negligibly during the Covid19 pandemic. Moreover, jobs in this field are mostly stable and secure.
What are the benefits of a Digital Marketing certificate course?
There is a huge amount of free courses available online, however, a paid course under the guidance of an expert instructor with up-to-date course materials and valid certifications can be a great game-changer in one’s career. It creates just the right opportunity for a job seeker or someone looking to advance his career. Following are the undisputed advantages of a certificate course in digital marketing.
Opens up multiple opportunities- freelancing, entrepreneurship, managerial roles, trainer/instructor roles, high-paying profiles in marketing in agencies and reputed companies worldwide.
High stability and security
Gain an understanding of various aspects of marketing and business
Opportunity to venture independently as a consultant and work with multiple companies that opens up multiple sources of wealth generation
Factors to consider while choosing a course/institute
Now, if you really want to bag those benefits, then the next step is applying for an industry-best course in digital marketing. But here is where many candidates falter. They miss out on making the right decision and end up with a certification that is just not “good enough” to get ahead in this competitive industry. So before we get to the Top 10 Digital Marketing Online Courses in India, let’s take a look at the factors to consider while choosing a course.
In-depth and up-to-date training module: As the digital industry is fast evolving, it is important that the course provides comprehensive and best in the industry training.
Relevant and reputed certification: There are few widely recognized certificates in the field like Google, Hubspot, and those from the leading educational institutes in the country. The certificates you receive will have an impact while you showcase your skillset while applying for jobs.
Live projects training: It’s easy to gain theoretical knowledge in digital marketing, however, real hands-on experience is acquired when the candidate works on live projects. Knowing the best practices coupled with the knowledge of relevant tools is what matters at the end of the day. Only theoretical knowledge will make you just a half-baked professional
Placement assistance: After all, it’s all about bagging a great opportunity. Choose an institute that has listed placement assistance as one of its primary services. Starting off with an internship or job right after the course is the biggest differentiator of a good institute.
Check Reviews: Choose an institute that has satisfactory reviews on its online website or social media pages. Also, do try to evaluate the authenticity of the reviews by reaching out to people who have taken the course.
Top 10 Digital Marketing Online Courses in India
Now that we have discussed the criteria for selecting the institute, let us take you through the Top 10 Digital Marketing Online Courses in India that help you decide further.
- National Institute of Digital Education – NIDE:
NIDE, one of the top leading Digital Education schools in Asia, has established itself as a trusted partner for certificate courses in digital marketing. We have well-knitted courses that are the best fit for job seekers, business owners, and experienced professionals.
We have been received the “International Excellence Award 2022” as the Best Digital Marketing Institute and one of the Best Digital Marketing Online Courses in India. Because we are ACCOUNTABLE for ‘Every Single Thing’! We are accountable for teaching you the best Digital Marketing Course Online available in the industry, bringing the best Faculties from the industry, updated Curriculum, giving you a Real One-to-One learning experience, giving you the best practical knowledge during this program, and giving you the best placement with the best package. We don’t believe in Pre-Recorded sessions. We are 100% LIVE both theoretical and practical. We have the best rating in the industry as one & only ‘Best Digital Marketing Institute in India with 100% Placement Guarantee, Not just Assistance’.
Other facilities that make NIDE special: Lifetime access to Live Classrooms, Best Trainers from the Industry, a strong Alumni Network, No pre-recorded sessions, Learning directly from Marketing Veterans, and the only Institute to have 100% Live sessions, and many more.
About the Course: It’s a “Globally recognized University Certification Program”. The 275+ hours of the Intensive Program curriculum, along with 125+ Hours of Practice, are fully curated and trained by IIMs & Top-level Management e-Commerce Marketing Experts. So students get the privilege to learn directly from these experts. The course duration is 6 months with 2 months of On-Site paid internship. The minimum payout is Rs. 8,000 to Rs.12,000/- per month during the internship. Trainers are from Facebook, Google, Amazon, Paytm, Flipkart, Myntra, Infosys, Cars24…etc. Extensive live project training under expert guidance. 6 months of Free Incubation for Freelancers and Business Owners post-course completion. Exposure to 1 lakh worth of paid digital marketing tools. In addition, the Great NIDE Alumni status & Network access.
Digital Marketing Course online with Certificate
Advantages: Globally recognized University Certification Program. Learn directly from the Top-Level e-Commerce Marketing Senior-Level Executives & IIMs Faculties. Both Practice sessions and theory sessions are LIVE. 2 Months of On-Site Paid Internship, 100 percent Placement Guaranteed program, up-to-date course, and student support.
Recent Award/s: “International Excellence Award 2022” for the “Best Digital Marketing Institute in India“
Best Digital Marketing Institute in India 2022
Drawback: Fluency in English communication is mandatory to pass the screening test for enrolment.
Reference 1: Watch One of Our Live Sessions by Ms. Sanjula Miglani, Business Marketing Head, Swiggy & Dineout
Reference 2: Download Brochure
Emerging as one of the leading online course providers, Upgrad has tied up with MICA, a leading institute to provide an Advance Certificate in Digital Marketing and Communication. It is a completely online 6 months duration course.
Why Upgrad? MICA alumni status and learning under accomplished trainers from the industry.
Advantages: Online education, convenience, guidance, and high chances of placement.
Drawback: Most expensive in India in the ‘Advanced Certification’ category. No Paid Internship. Graduation is mandatory to get admission.
Amongst its many courses, Udemy offers ‘light on the pocket’ digital marketing certification programs with a variety of courses suitable for various learners. The duration varies and the content can be accessed at the learners’ convenience.
Why Udemy? Low-priced courses, high convenience, and flexibility in learning
Advantages: Comprehensive and up-to-date course material with expert trainers.
Drawback: Not a specialized institute, no placement or networking opportunity, no live projects, no specialized certificate, No Paid Internship.
An ed-tech platform that is internationally recognized and collaborated with big names in education, Coursera offers a bunch of courses in digital marketing that solve the purpose of digital education and communication.
Why Coursera? Highly reputed international certification
Advantages: Flexibility, project work submissions, suitable for working professionals who are looking to advance their career.
Drawback: Not suitable for freshers, no placement assistance, low individual/one on one guidance, low exposure to live projects, no networking opportunity, No Paid Internship.
The institute has a well-packaged advanced digital marketing training program with placement assistance and expert training. Their certification is aligned with Google and Facebook.
Why IIDE? Sessions with experts from leading companies, exposure to digital marketing tools
Advantages: Student support, up-to-date course, placement assistance
Drawback: High-priced course, no paid internship offered.
- Digital Vidya
They are one of the pioneers in digital education in India. Digital Vidya is a leading name in this field and has a team of experts as trainers. There are various short and long-duration courses that cater to various requirements.
Why Digital Vidya? Offers and subscriptions from various digital marketing tools, expert trainers
Advantages: Provides both online and classroom training, frequent batches, reputed certification partners, the placement assistance provided
Drawback: Low on individual guidance and mentoring, No Paid Internship.
- Delhi School of Internet Marketing
A comprehensive digital marketing training provider, DSIM provides primary classroom training and has centers spread across cities in India. Their training is for both corporates and individuals and also for educational institutes.
Why DSIM? Placement assistance is preferred for classroom learning
Advantages: Specialized courses for business owners, working professionals, aspiring entrepreneurs, and job seekers, free tools, primarily offline courses, and lifetime access to course materials.
Drawback: Limited individual attention and guidance, No Paid Internship.
- Indian School of Business Management
Reckoned as one of the best business schools in the country, ISBM is an institute that transforms careers in business administration. Amongst their most sought-after correspondence courses is a diploma in digital marketing. It’s packed in 13 modules with 3 months and 6 months duration.
Why ISBM? Reputed certificate at a low price
Advantages: Guidance under leading trainers, placement forum, ISBM alumni status, student support.
Drawback: Low flexibility, no individual attention, no opportunities for networking, No Paid Internship.
- All India Management Association (AIMA)
The institute provides various distance education courses and offers a PG Diploma in Digital Marketing in collaboration with Digital Vidya both online and offline. Divided into 7 modules, the course duration is 5 months.
Why AIMA? Reputed certification in low price, placement assistance
Advantages: Accomplished trainers, training and workshops, placement assistance, practical hands-on experience
Drawbacks: Low flexibility in terms of timing, limited opportunity for networking, the institute is not well-known in digital education and No Paid Internship.
- Digital Scholar:
This institute has worked its way into the list with good reviews. It offers both free and paid completely online courses of 3 months duration.
Why Digital Scholar? Up-to-date curriculum, placement assistance
Advantages: Leading digital marketers as trainers, flexibility in accessing the course
Drawback: No backing of leading universities, no academicians as trainers
Both knowledge and skill are of utmost importance for a career in digital marketing. And so, as you pick a course, keep in mind that the right industry exposure, as well as knowledge, will make all the difference, No Paid Internship
The paradigm shift in the market from conventional to online marketing has provided a much-needed thrust to the digital marketing industry. As per Statista, the digital advertising industry witnessed an upsurge from a market size of 47 billion to 199 billion from 2015-2020, and this growth is expected to reach 539 billion by 2024. Lo and behold! These numbers are eye-opening.
Going by the above data, opting for a digital marketing course is not an option but an ardent choice that you must make! And I am here to help with your decisiveness. But before talking about the best digital marketing institutes in India and their distinguishing features, let’s have a quick go-through about what digital marketing is.
Know about the Benefits of A Digital Marketing Course
What is Digital Marketing?
Digital marketing refers to the use of digital platforms and social media to reach out to potential customers. Digital marketing is many things- brand promotions, brand authority, advertising, and connecting with customers- to name a few. That was just the tip of the iceberg! Digital marketing is all-encompassing using every other form of digital communication such as social media marketing, email marketing, web-based advertising, text, and multimedia marketing.
With that being said, you have a plethora of options to determine a chosen field that you wish to pursue. In fact, the digital marketing industry is an ever-evolving large industry, and there are no chances of career stagnation as long as you are eager to learn new things.
Number of Digital Marketing Jobs In India
After reading all of the compelling things that this digital marketing industry has to offer, I know you can’t wait to book yourself a seat in one of the best digital marketing institutes in India, so here we go!
Mus read- How to Make Digital Marketing a Side Hustle Without Quitting your Job
Top 10 Digital Marketing institutes in India
- Digital Marketing Course by IIM SKILLS
Digital Marketing Master Course by the leading ed-tech institution IIM SKILLS- is one of the premium professional courses for a highly rewarding career in online marketing. With industry-led professionals as your mentors, the course is a consolidated intermix of theoretical and practical training.
Designed by experts, the course gives you a hands-on learning experience with an ethereal aim to make you ready for real-time marketing strategies. These prominent marketing techniques are covered throughout the course:
Here is a quick overview of the core and specialized modules
Content Writing And Blogging
Search Engine Optimization
Social Media Marketing
Search Engine Marketing
WordPress Web Development
Integrated Digital Marketing Strategy
Online Reputation Management
Content Writing And Blogging
Digital Infographic Resume Preparation
Course Name – Digital Marketing Master Course
Duration – 3 Months + 2 Months Paid Internship
Course Fee – INR 34900 + 18% GST