The purpose of automotive CRM is to allow car dealerships to better manage their interactions with current and potential customers. Generate more leads through social media and create lasting meaningful relationships with Bitrix24 CRM for dealerships.
Best CRM For Dealerships
If you are searching for the right automotive CRM tool to effectively manage various types of client interactions, you may want to consider Bitrix24.
Its system has an already built-in CRM. Dealerships acquire leads from multiple sources, such as website forms, third parties, online and offline ads.
The integrated CRM will allow you to store all data in one place and also track where the leads come from. You will be able to see which sources provide the best results. Choosing Bitrix24 as an automotive CRM solution will likely increase the number of incoming leads since it provides effective demand generation tools.
Generates reports, so you can view top customers, period comparisons, and the ROI of a particular marketing channel. Visualizing your sales funnel and pipeline helps improve the sales process. There is no limitation to the number of pipelines and funnels.
The best CRM for auto dealers should be mobile optimized. Bitrix24 offers both mobile and desktop platforms. A free mobile app supports iOS and Android, so it will be easy for you to run your dealership from any device.
An effective auto dealer CRM should enable companies to gather client data from sources such as email, contact forms, social networks, and phone calls. When the data is properly organized and analyzed, it helps build long-lasting connections with customers. Register today and try Bitrix24 100% free for the whole company.
Formerly Infusionsoft, Keap is designed for the auto business that wants a dynamic CRM solution within a single integrated platform that allows you to manage marketing, sales, customer relationships, and more. This platform combines the most important functionalities for modern business management in a format that’s ideal for small businesses.
With Keap, you will be able to segment contacts, track every customer interaction, send emails, and even run campaigns based on communication triggers that you can personalize for each customer.
You’ll enjoy value-added data based on parameters like campaign performance and ROI data, and the platform is accessible on all iOS and Android devices for remote convenience. Plus, you can integrate it with Salesforce, QuickBooks, Outlook, and other platforms that are already in your daily repertoire.
The features that you’ll love about Keap include:
• Free Option? No, but there is a 14-day free trial
• Price: Starts at $79 per month
• Integrate CRM with the rest of your business
• Use robust reporting and analytics to improve customer service
• Manage all aspects of the customer journey from one place
• 20+ available integrations with other software platforms
- Freshworks CRM
Freshworks CRM offers a unique opportunity for those seeking an AI-based platform that can manage all aspects of customer relationships. You will enjoy a 360-degree view of your customers, along with cloud-based software that is scalable to your unique business needs.
Although it’s not a dedicated automotive CRM, Freshworks does well to deliver a customer management tool that addresses many of the needs that dealers and repair shops have: customer integration from sales to service and back again, dynamic contact and scheduling options, and more.
You can even use the integrated email and phone tool to reach out to prospects in just a few clicks, allowing you to keep everything integrated in one place.
The important features to consider with Freshworks include:
• Free option? Yes
• Price: $29 per month
• Seamless mail and calendar integration with external apps
• Built-in phone and email platform
• Lead generation tools to surface high-potential leads with ease
• Easy management of the sales pipeline with Deal cards that handle every step of the transaction
- HubSpot CRM
Those who are looking for a dynamic, flexible, scalable solution will find integration with HubSpot CRM to be a breeze. This platform is unique and preferred by many smaller businesses because it is free, but it also offers a robust, easy-to-use interface for those who want to move into the digital world. You will enjoy plenty of tools that can be customized to the needs of your repair shop or dealership.
HubSpot CRM includes contact management, deal tracking, task and activity schedulers and tracking, marketing tools, sales and services tools, and more. Advanced tools and solutions are available for those who upgrade to a Sales Hub plan.
You will have full team visibility, the capability to store up to 1 million contacts and vendors, and access to the HubSpot community for support and assistance. And, if you need more, you can create a custom bundle of paid solutions that start at just $50 per month, per hub.
The best features of HubSpot include:
• Free option? Yes
• Pricing: $50/month for starter subscription
• Customizable bundles for CRM, marketing, sales, and more
• Dedicated HubSpot support when you choose a paid plan
• Access to consulting, CMS, and other services from HubSpot, a leader in digital marketing
• Robust customer data tracking and analytics
- Oracle NetSuite CRM
Oracle Netsuite Logo
For small dealerships and BHPH brands, a tool like NetSuite CRM by Oracle offers cloud-based solutions that are scalable and designed to cater to several different industries. Small auto shops and dealerships with service centers enjoy this platform for its plug-and-play functionality and easy user interface—less employee training means less downtime.
NetSuite connects dealers and repair shops with tools for customer data management, partner relationship management, sales force automation, and more. Analytics make it easy to get a complete top-down view of the business or break out metrics into more specific reports.
Plus, there’s even a handy iOS app so that iPhone users can extend the functionality of their automotive CRM by taking it with them wherever they go. Interdepartmental integration is seamless and scalable, and it can be integrated with other software tools like Salesforce to create a dynamic tech stack.
The features that set NetSuite CRM apart include:
• Free Option? No
• Price: Base $999 licensing cost, $99 access per user
• User-friendly interface
• Automated workflows and site integration features
• Prioritization and organization of leads
• Impressive reporting tools and analytics dashboard
- Salesforce CRM
If your dealership or repair shop wants the backing of one of the biggest providers of CRM and other digital solutions, Salesforce CRM is the way to go. This platform features scalability and cloud-based access.
With Salesforce, you will be able to grow revenue, manage customers with valuable customer data insights, and customize the sales cloud and customer management features to meet your exact needs. Salesforce can also integrate with your other software tools to create an integrated tech stack for total dealership or repair shop management.
Salesforce is customer-focused and offers pay-as-you-go models for convenient and affordable pricing. If you’re just starting out, the #1 CRM in the world should definitely be on your list.
The best features of Salesforce CRM include:
• Free option? No, but there is a free trial
• Price: Starts at $25 per month
• Opportunity and contact management tools that make customer management easy
• Email integration
• Seamless workflows and sales forecasting tools
• Total contact management with dynamic reporting and analytics