In this guide, we review Good Backlinks For Seo, Good Business Plan For A Startup, Good Camera For Blogging, Good Executive Summary For Business Plan, and Good Keyword Density For Seo.
Good Backlinks For Seo
Backlinks are one of the most important factors in search engine rankings. They’re also one of the oldest, dating back to the early days of search engines and websites. You’ll find that most SEO tactics these days revolve around getting links for your site or blog, but not all backlinks are created equal. Some are more valuable than others and can help you achieve better rankings than others. In this article we’ll look at some of the types of sites that provide good backlinks for SEO purposes.
Backlinks from high-authority websites
You can get backlinks from high-authority websites, authority websites and authority sites.
High-authority domain is a domain with high PageRank score which is used to rank web pages. This helps users find what they are looking for faster and more effectively. The search engine algorithm determines the ranking of search results based on many factors including link popularity, keywords usage on a page, content quality and user experience (UX).
When you want to build links for your website or blog, it’s important to understand that some links are better than others. High-quality backlinks will help increase your rankings on Google’s search engine results pages (SERPs) while low-quality ones won’t do much good at all!
Backlinks from competitor websites
There are a number of ways you can get backlinks from competitor websites. Some of these include:
- Referring to a competitor’s website in your blog.
- Linking to a competitor’s website in your comment section.
- Linking to a competitor’s website in your forum.
- Linking to a competitor’s website in your social media
Backlinks from relevant websites
Backlinks from relevant websites are the best backlinks to have. The most important factor in determining a site’s relevance is the content of its pages and posts. If you can find another site that covers similar topics and has high-quality content, they can link to your post or page on their website in exchange for a link back (or nofollow if they want) as well.
The second most important factor in determining whether or not a site is relevant is the authority of that site itself. A high-authority domain will naturally be more likely to pass along some of its authority onto other sites it links to. This means that if you get a link from an authoritative site, it’ll help boost your rankings even more than usual!
Backlinks from broken websites
Broken links are a powerful source of backlinks, and they can also be incredibly easy to find. All you have to do is visit the pages of your competitors and look for any broken links on their sites.
If you see a link that points to nowhere, don’t forget about it! You’ve just found yourself a great opportunity for building your own backlinks—by using the same tactics as Google’s crawlers did when they indexed your competitor’s site.
Backlinks from resource pages
Backlinks from resource pages are the most valuable backlinks you can get. These are pages that link out to other websites, usually to help visitors find information about a topic.
They’re also high quality and authoritative because they want to be useful when they link out, so this means that their backlink will pass trust and authority down the line.
You’ll want to make sure that we don’t just have one or two links on these big sites – it needs to be a substantial amount of links pointing at your site (10+). This will give you enough weight in their ranking algorithm so that Google sees your site as trustworthy too!
Backlinks from news sites
Backlinks from news sites are a great way to boost your SEO. News sites are high-authority websites, so they send a lot of referral traffic. This is especially true if you can get backlinks from the top news outlets in your niche.
However, getting backlinks from these sites can be tough. Some of them don’t allow external links at all (e.g., The New York Times) and others have strict rules about where you can put your anchor text link (e.g., Huffington Post). You may have better luck getting links from smaller local newspapers or blogs instead; however, repeating this process for each new article published by that site could become tedious very quickly!
A foolproof way around this problem would be to automate it with an internal linking strategy instead!
Takeaway:
To get the most out of your backlinks, try to take these tips into consideration:
- List of backlinks: The list of backlinks is a great place to start. Not only will it show you all the websites that are linking to yours, but it also shows how many links they have pointing at them and what authority they have.
- Good Backlinks For Seo: Lastly, you need good backlinks for seo. You can use this article as a guide on what types of links are best for SEO purposes!
Good Business Plan For A Startup
Many budding entrepreneurs start their companies without a startup business plan. They don’t know how to write one or think it’s too much work— but the truth is, having a plan helps.
Research supports the fact that businesses with a written and formalized business plan are more likely to achieve their financial viability goals compared to their non-planning peers.
Writing a business plan can make a world of difference for entrepreneurs who desire external funding. It involves determining your target customers, understanding what makes them tick, and figuring out how to reach them through marketing campaigns.
In this blog post, we share our best tips on how to create a startup business plan to help your organization start off on the right foot.
What is a startup business plan?
A startup business plan is a written document that outlines your ideas and strategies for launching, managing, and eventually exiting your new venture.
A well-constructed business plan can be crucial to the success of any entrepreneurial endeavor. As you prepare your proposal, keep in mind that it will evolve as you learn more about your market.
To start, create an outline of the most important items you’d like feedback on before writing anything down officially.
Then ask yourself these questions:
A detailed business plan helps you set milestones for measuring success. You can share the plan with investors who may want some reassurance on the viability of their investment in your company.
The best way to create a successful startup business plan is by including everything in an organized and easy-to-read document — marketing strategies, financial projections, team bios, timelines, and more.
What is a lean startup business plan?
A lean startup business plan is a method for developing products that relies on iterative experimentation to reduce uncertainty.
It has been used by companies such as Google, Amazon, and Facebook in the early stages of their development, and involves testing your idea with real customers early in development.
Lean startups are less likely to fail because they have tested their product or service with live feedback from consumers. Doing this allows them to make changes quickly without wasting resources on something no one wants.
The goal is not to build an extensive business plan but rather a “lean” one that can be changed based on customer feedback and then re-evaluated in regular intervals until it reaches market potential — or fails.
A lean startup business plan is a strategy that focuses on getting a product in front of customers as quickly and cheaply as possible. Use the lean startup business plan to validate your ideas before wasting time and resources.
Why do you need a small startup business plan?
A small startup business plan is one of the most important steps in building a company. Apart from helping you to focus on company goals, it aids in obtaining feedback from potential partners and keeps the team on the same page.
The best thing about starting small? You can change course at any time! If you need help developing or tweaking your small startup business plan, use this guide for entrepreneurs to get started.
You’ve built a product and you’re ready to take the next step, but what’s your plan? First, you need a strategy in place. Do you know how much money it will cost, or where exactly that funding should come from? What about marketing strategies for getting customers in the door?
You’ll also need to find ways to retain them afterward so they keep coming back again and again (and spending more).
Obtain external funding
If you want to get funding from lenders or investors, you need a startup business plan. Lenders want to make sure they’re investing in a company that will last and grow.
A well-organized idea shows passion for its purpose and outlines clear goals for helping customers. At the same time, having an exit strategy is also important.
Making a plan for when things don’t pan out as desired lets investors understand how much value there can be while giving customers (and yourself) peace of mind.
Understand your target market
One key piece of your business plan is knowing how to conduct a market analysis. To do this, consider the industry, target market, and competitors.
Are there any market trends or competitor factors that can affect your business? Review them closely and get ready to make required changes to your business plan.
Prioritize high ROI strategies
In business, ROI is important. Any business that doesn’t generate as much cash as it burns is likely to fail.
With a startup business plan in place, the strategies with the highest ROI become crystal clear. You’ll know exactly what to tackle first and how to prioritize the rest of your tasks.
Accelerate financial health
Business plans are not crystal balls, but they can help forecast your financial health. Planning for expenses is vital to keep operations steady and identify problems as soon as possible.
Cash flow projections can help you see if goals are achievable or highlight upcoming issues that need correction before it’s too late.
How to write a small startup business plan
Use this guide for entrepreneurs to develop or tweak a startup business plan. By following this easy six-step process, you’ll soon have a clear path to startup success.
1. Clarify the startup vision, mission, and values
The first step to writing a startup business plan is understanding the startup itself.
Once you know what your startup does, ask yourself why. What is the startup’s mission? What problem will it help customers solve? The startup’s mission statement helps define its reason for existing.
It’s usually expressed in a simple sentence, but can also be written as a short paragraph.
Try to answer these questions: What does your startup do? How will it make money? How quickly do you hope it will grow? Are there any significant milestones or deadlines that need to be met?
2. Outline the executive summary
Now that you have an idea for your startup, its mission, and a vision in mind, it’s time to write your startup business plan executive summary.
Keep it simple and precise. Begin by writing a one-sentence startup business plan introduction that showcases the core customer need/pain point and how you propose to solve it.
3. Develop startup goals and milestones
Next, write down the milestones and goals for your startup business plan. This is a crucial step that many entrepreneurs forget when they’re starting out.
Do you want to focus on getting new customers? Or attaining a specific revenue number? Without clear short-term goals, it can be hard to know how to prioritize startup tasks.
4. Write a company description
Answer the two fundamental questions — who are you and what will you do? Then, give an introduction to why you’re in business.
Provide a summary of introspective goals, clarifying intangible aspects such as values or cultural philosophies. Make sure to mention:
5. Conduct market analysis
Choosing the right market is crucial to your organization’s success. There are different kinds of products and services that a business can offer and each has particular requirements for a successful market fit.
If you choose one that doesn’t have a large enough customer base or is not profitable enough, your company may end up struggling for every sale.
Ensure that there is a clear market niche — an ideal audience of customers with a need or a pain point that your business can help solve.
6. Develop startup partnerships and resources
When you’re launching a small startup, one of the most important things that your business needs is capital. There are several ways to get going on this front.
When thinking about sources of funding for startups, consider startup grants, startup loans, startup investors, and startup accelerators.
7. Write a startup marketing plan and startup budget
Your startup business plan is almost complete! All that’s left is to create a startup marketing plan and budget. Your startup marketing plan will help you define your company’s target audience and brand image.
The startup budget is an integral part of any startup that helps you take the guesswork out of writing expenses.
Examples of startup business plans
Business plans differ based on the nature of the business, target market, competitive advantage, delivery of product/service, scope, and size.
Though the core business plan template remains the same, the content and flow change. Here is an example of an accounting firm’s business plan:
Vision statement
At our company, ABC Accounting Services LLC, we work hard to provide the best service and build a strong team. Our vision is for this brand to be recognized as #1 throughout NYC by both smaller businesses and larger corporations.
Our values are reflected in all that we do: integrity (ethical behavior), service (giving top priority to clients’ needs), excellence (“doing it right”), teamwork (working together).
Executive summary
ABC Accounting Services LLC is the premier accounting firm in New York City and will handle various financial services. We specialize in audits, bookkeeping, tax preparation/compliance work, and budgeting assistance with high-quality consulting.
Business structure
ABC Accounting Services LLC will be structured as an LLC — a Limited Liability Company in the state of New York. It will provide accounting, bookkeeping, taxation, auditing, and compliance-related services to small, medium, and large enterprises situated in New York City.
Marketing strategy and competitive advantages
Despite the fact that there are many established accounting services firms in our industry, we have a great chance of becoming successful because of the high demand for financial consulting.
Often, small businesses don’t need full-time employees but would rather hire an accounting service provider like us to handle their bookkeeping and tax returns on time every year.
It is best to find a unique niche or carve out your own market in the financial consulting services industry. If you’re able to create an identifiable brand identity for your accounting business, then you will likely see less competition from other firms.
Good Camera For Blogging
Cameras aren’t always cheap. But they are a worthwhile investment regardless of your chosen blogging industry. Notably because they offer:
1. Better quality pictures and videos for your website
With more than 600 million blogs now online, competition for readers is stiff! Plus, this number will only increase.
The good news is that most people are attracted to visuals. So, having high-quality photographs and videos will help set you apart from the competitors.
2. Better chances of collaborating with brands
Let’s be real, one of the biggest monetization sources for bloggers is brand collaboration.
Companies and tourism boards are more likely to work with blogs that consistently produce great content, and photos are one indicator of that.
That’s because they can trust that you will represent and portray their product and values accurately. This includes taking excellent photos of it!
3. Save you a lot of time and effort in post-editing
If your photos are already good quality to begin with, you don’t have to spend much time editing in Photoshop or Lightroom.
Trust me, when you’re trying to churn out a lot of posts, this will save some time and make the job easier.
So, what is the overall best blogging camera?
Luckily for you, Cazzy and I love trialling new travel gear.
We’ve experimented vlogging and blogging with a number of cameras, and have finally settled on our top choice.
It’s the camera we think offers BY FAR the biggest bang for it’s buck.
Without further ado, here it is …
Type of camera: Point and shoot
LCD screen: Articulating LCD
We’ve been using the Canon G7X Mark II for the last 3 years. I can say that it doesn’t just take awesome travel photos, but is perfect for vlogging and producing video content in ANY NICHE.
Overall, it’s a great option for anyone just starting out who wants to take blogging seriously from the get-go.
My parents actually bought me this back in 2018 as a Christmas gift for my backpacking adventures (spoilt right? I know!).
They did so based on many of the top vloggers and bloggers at the time using this camera.
Well, 3 years on, it is STILL the go-to choice for many of the industries top professionals. Which is pretty impressive, where new tech is usually outdated within a year or two.
Here’s a quick pic taken with this exact camera, to show you the quality we’re talking about …
Why is it so perfectly suited for all types of new blogger?
Price is a huge deal when choosing which new camera to buy.
You could easily spend $2,000 or $3,000 on a new camera. Or you could spend $100 or $200 and get a 10-year-old point-and-shoot.
I would advise you to avoid both of these options.
Super cheap cameras simply don’t offer the flexibility and features you need to excel in the modern, competitive world of blogging.
Plus, you will never get a camera that also records video and sound in decent quality at such a low price.
At the same time, once you start spending more than $1,000 you enter a realm where additional benefits and features get exponentially more expensive.
Priced at roughly $750, the G7X Mark II offers a top quality blend of everything you need to enter into the world of blogging and vlogging.
As a point and shoot, it is incredibly flexible, and to be honest I usually stick to the automatic settings which doesn’t even make full use of the complex variety of settings you can gain from this camera.
But if you’re also considering starting a vlog, then the Canon G7X Mark ii is where it really becomes awesome value for money. The recording quality is miles ahead of other similarly priced cameras and the audio is perfectly good for most filming environments.
The one area it lacks in is it’s ability to easily integrate with a microphone for enhanced sound quality or avoiding wind disturbance.
But to be honest, it’s really not that big of an issue and there are ways around it. In fact, it’s the exact camera we use for all of our YouTube videos around the world!
Other Key features
The Canon G7X Mark II is very light, which means one-handed shooting won’t be fatiguing as you vlog your activities. There is also a rubber grip on the front that makes the camera very comfortable to use and hold, despite its small size.
In terms of image results, the Canon G7X Mark II doesn’t disappoint. You can expect detailed and crisp images, as well as in-camera RAW processing. It features a built-in 4.2x zoom lens for a wider range.
Bottom line
If I had to restart blogging now with a limited budget, I would 100% invest in this camera again. It’s responsible for most of the images you see on this blog, and all the handheld footage you see on our vlog.
Pros of the Canon G7X Mark II for vlogging
Cons of the G7X Mark II for vlogging
How To Choose The Best Camera For Blogging?
Different cameras suit different styles of blogging. Whether it be lifestyle blogging, travel blogging, or beauty blogging,
Either way, it’s important to know what important features to look out for in a camera.
1. Compact, light, and easy to carry
You don’t want to be lugging around a large and bulky camera when a small one can take the same quality pictures. Make sure your blogging camera is light, especially if your niche is travel-related.
Having a compact camera also encourages you to actually use it. The options I will list below are some of the most compact models. Whether they’re a mobile phone or DSLR, most modern cameras have evolved and not as bulky as their traditional counterparts.
2. Image Stabilization
If you’re using your camera without a tripod, it’s quite difficult to completely eliminate camera shake. More so if you’re in an outdoor or dynamic setting.
Image stabilization is crucial if you want to take clear photos without blurring. Some cameras have this feature built-in, while others need a separate component attached to the lens.
3. Audio Quality
Audio may not be a priority if your focus is merely taking pictures. But if you’re investing in a good camera for blogging, you might as well go all-in and get one that can record good audio too!
A lot of bloggers are also vloggers nowadays, and this is when audio quality becomes important. It helps if the camera has an excellent built-in microphone, though you should consider buying an external microphone for vlogging too.
4. 4k Video Resolution
Again, this point is similar to the previous one.
However, a 4K video resolution is not only good for vloggers. Even if you’re strictly writing blog posts, I’d recommend incorporating videos somehow.
Whether that’s a close-up of products you’re reviewing or a panoramic shot of your travel destination. This could be another leverage to make your blog stand out.
5. Autofocus ability and performance
The next thing to consider when choosing the best camera for blogging is its autofocus. A good camera can intelligently adjust the lens to focus on the subject.
It seems simple, but there’s nothing more frustrating than missing a good shot because the focus is all wrong.
With great autofocus performance, you can be assured that most of your photos and videos will be crisp, focused, and ready to use.
6. Low-Light performance
Yes, getting good images in low light comes down to knowing how to set your ISO, shutter speed, and aperture.
But no matter how good your technical skills are, you can’t maximize the photo if the camera simply isn’t equipped for it.
This could be a significant feature if you’re expecting to take photos in dark places, including at night.
Good Executive Summary For Business Plan
What is an example of a good executive summary for business plan? The executive summary for a business plan is a brief, positive synopsis of the business that goes at the beginning of your business plan. It is normally about two pages long and contains two-sentence overviews of each section within the plan. Ideally, the reader will be able to quickly grasp the key elements of your business plan from the executive summary.
It is important that the executive summary not be a dry statement. If it is to entice readers to take an interest in your business, It should be clear, succinct, and engaging.
What Goes into an Executive Summary?
The content of the executive summary will vary between startups and established businesses. However, there are certain elements common to both:
Startups should also include:
For established businesses, be sure to add:
When a business starts generating profits, its value can increase quickly. Be sure your executive summary spells out explicitly how the company’s ownership is divided. For the summary, this need only be a simple statement to say, for example, that the five founding partners will receive 20 percent ownership each. Details can be negotiated later.
Tips for Writing the Executive Summary
The executive summary is the most important part of your business plan, but it need not be the hardest to write. If you’ve written the plan, you’ve already done most of the work. There are plenty of examples of executive summaries online to guide you further.
If you need help with an example of a good executive summary for business plan, you can post your legal need on UpCounsel’s marketplace. UpCounsel accepts only the top 5 percent of lawyers to its site. Lawyers on UpCounsel come from law schools such as Harvard Law and Yale Law and average 14 years of legal experience, including work with or on behalf of companies like Google, Menlo Ventures, and Airbnb.
Good Keyword Density For Seo
Keyword density refers to the number of times a keyword phrase is repeated on a page as a percentage of the total number of words on the page.
What Is The Best Keyword Density For Search Engines?
Experts have agreed for over a decade;
There is no one-size-fits-all optimal ‘keyword density’ percentage anybody has ever demonstrated had direct positive ranking improvement in a public forum.
QUOTE: “Keyword density, in general, is something I wouldn’t focus on. Search engines have kind of moved on from there.” John Mueller, Google 2014
While the key to success in many niches is often simple keyword placement, search engines are not that easy to fool, these days.
How To Calculate Keyword Density?
It is natural to think it’s important to identify that sweet spot to achieve higher rankings in Google. The question is what is the optimal keyword density? Is it 1%, 2% 3% or 0.3% or 33% ? If you look online you’ll find a lot of conflicting opinions on the ideal keyword density %. It all sounds very scientific, too.
There is, of course, a FORMULA to work out the local keyword density of any page:
The keyword density score for a key-phrase is calculated by looking at:
There is no best keyword density percent score to rank higher in Google listings. Write naturally, include keywords, and avoid stuffing keywords in the copy.
What Do Search Engines Say About Keyword Density As A Ranking Signal?
John Mueller of Google stated in 2014:
QUOTE: “Keyword density, in general, is something I wouldn’t focus on. Make sure your content is written in a natural way. ” John Mueller, Google 2014
Before that, in 2011, Matt Cutts went on record to point out the ideal keyword density is a misconception.
QUOTE: “That’s just not the way it works……” Matt Cutts, Google 2011
Google Webmaster Guidelines state that stuffing keywords:
QUOTE: “results in a negative user experience, and can harm your site’s ranking.” Google Webmaster Guidelines, 2020
Google gives advice that can have a few different interpretations. It’s useful to know what experienced search marketers say about this, too:
Aaron Wall of SEOBOOK called keyword density an:
QUOTE: “overrated concept”
QUOTE: “Using a RATIO of keywords to the total text on a page is not a good metric for SEO.”
Bill Slawski (RIP) said, after seeing very little mention of keyword density in search engine patents over many years:
QUOTE: “I’ve always considered keyword density to be more likely FOLKLORE than fact.”
Rand Fishkin of Moz said that:
QUOTE: “the TRUTH is simply that modern search engines have never used keyword density”.
Dr. Edel Garcia (one of the few information retrieval SCIENTISTS whose crossed over into seo) made clear back in 2005 that
“QUOTE: (a keyword density ratio) tells us nothing about:
Garcia states this would imply that “keyword density is divorced from content quality”.”
In his article “The Keyword Density of Nonsense”, Garcia summed up:
QUOTE: “the assumption that keyword density values could be taken for estimates of term weights or that these values could be used for optimization purposes amounts to the Keyword Density of Non-Sense.“
Top SEOs have been saying that there is NO optimal keyword density for a long time before Google confirmed it.
Bing Search Engine is also on record declaring keyword density is a passé topic:
QUOTE: “But as the engines get smarter with and about signals, and as new, trustworthy signals are grown and adopted, the SEO of yore becomes a bit less relevant. No one really cried when we all walked away from <meta keyword> tags after they were inundated with spam. No one cried when keyword density became a passé topic, largely covered up in the then somewhat novel approach of ‘making quality content’. ” Duane Forrester, Bing 2014
Modern search engines have moved on.
Is Keyword Density Of Any Use?
It is useful for a copy editor to be aware of keyword density values of a particular phrase on a page to avoid stuffing keywords unnaturally into text.
Google’s quite possibly, is not using keyword density % values to even identify spam or to apply stuffing keyword filters.
Quality raters are asked to examine text for () stuffing, though.
What Should Your Keyword Density Be?
Despite what many SEO Tools would indicate there is no “best” keyword density. Write naturally and include the keyword phrase once or twice to rank in Google and avoid demotion. If you find you are repeating keyword phrases you are probably stuffing keywords into your text.
And that’s probably going to ‘hurt a little’, at some point, just like Google’s Matt Cutts said it will.
When copy is limited, why repeat a 3-word keyphrase 10 times, and risk lower rankings for a bad user experience, when there are possibly 10 variations and synonyms of the same key phrase, that when added to the same page, makes the page more relevant, better quality and rank higher for lots of similar keywords?
SO – the sensible thing to do would be to avoid () stuffing your PRIMARY CONTENT text.
Also – it’s probably wise to invest a little time in making your page RELEVANT but all the time keeping it simple:
I focus on keyword stemming opportunities… with a focus on the LONG TAIL of search as well as the HEAD:
I also focus on the relative prominence of the term in the document, for instance:
I focus on introducing more unique words, single and plural, abbreviations, synonyms and co-occurring phrases relevant to the topic of a page.
This is a better use of time than calculating keyword density percents of one keyword phrase.
There is no magic one size fits all SEO tactic. It’s not that easy, out-with black-hat tactics. Not that black hat SEO is always easy, either.
Google’s trending towards rating and ranking your pages based on the quality and reputation of your website, and the quality and reputation of content on individual pages.
Google’s interested in the expertise of the actual PERSON WRITING the text it is rating it and is working out if USERS actually LIKE your page, RELEVANT to COMPETING PAGES on the web.
They are also more interested in detecting if users are actually seeking out your page amongst the competition.
Google’s more interested in user satisfaction signals, and you should be too.
More so than keyword density, for sure.