In this guide, we review Free Email Marketing For WordPress, Free Email Marketing With Gmail, Free Google Certificate For Digital Marketing, Free Google Search Engine Optimization, and Free Internship For Digital Marketing.
I love email marketing. I used to be a professional copywriter, and I still do some freelance work on the side. So when I started building websites for clients, it only made sense to incorporate email marketing into their web design plans.
But getting started with email marketing isn’t easy unless you have thousands of dollars lying around for software upgrades or domain registrations. Fortunately, there are several free options available that will get you up and running right away! In this guide we’ll cover five different platforms (plus a bonus) that will allow your business to send targeted emails without spending anything at all:
Free Email Marketing For WordPress
Top Free Email Marketing Services
Here are five of the most popular free email marketing services for WordPress.
- Mailpoet: This is an easy to use drag-and-drop form builder that makes it simple to create your own opt-in forms. You can even set up automated email sequences, so you can send a series of emails after someone subscribes to your list or purchases a product from you.
- Sendinblue: Sendinblue has many features designed specifically for professional marketers, including advanced segmentation and automation tools, A/B testing, real time reporting and analytics, responsive templates (so your emails look good on every device), social sharing buttons, etc..
- MailChimp: The most popular email marketing software out there with over 6 million users worldwide. MailChimp offers both free and paid plans depending on how many subscribers you have (the starter plan has 2k max). In addition to sending newsletters via their platform they also offer social media management tools but don’t charge extra for those features if you use the free version of their service which is nice because some services will charge extra when upgrading from basic accounts such as Gmail’s “G Suite” offering which costs $5 per month per user while others like Zoho CRM charges $0-$2 dollars per month depending on how much storage space needed so keep this in mind when comparing pricing models between different platforms like whether or not one offers unlimited storage capacity along with other bells & whistles before deciding which platform best fits business needs based on factors such as cost savings potential versus need for additional functionality offered by another product line.”
MailPoet is a free email marketing plugin for WordPress. It allows you to send newsletters, create autoresponders, and segment your audience.
It’s easy to set up this plugin and get started with your first campaign: just enter your email address, select the type of campaign you want (newsletter or autoresponder), choose whether or not to include social sharing buttons in the template design, then hit “send now”! You can also add an opt-out link at the bottom of each message if you wish.
Mailpoet offers many options for customization within its interface as well—you can easily change colors and fonts on any page or post thanks to its drag-and-drop editor which makes it even easier for non-technical users who need some guidance along the way without having complete control over their design decisions.
MailPoet has been around since 2010 so they’ve had plenty of time developing their product into something that’s both user-friendly while still offering enough flexibility so that advanced users won’t get overwhelmed by its complexity (or lack thereof). It’s great for beginners who want something simple yet effective while also being powerful enough that experienced marketers will find interesting ways they can use MailPoet beyond just sending emails through their site!
Sendinblue is a French company that was founded in 2013, and they offer email marketing solutions for small businesses.
Their free plan includes 50 emails per day, integration with WordPress using their API, automatic unsubscribes, 2GB storage and delivery updates. This sounds like a good deal considering the competition. They also have paid plans starting at $9/month with no limit on emails sent!
With Sendinblue you can easily integrate your WordPress site into an email campaign or newsletter using the API they offer. You can create automated campaigns where the content changes based on what you set up in WordPress such as seasonality (Christmas vs Valentines Day). Once again I recommend this option because it adds value to your site by sending customers updates from time to time rather than just one-time promotions or sales offers which may not be relevant anymore after a few months due to changing seasons/holidays/events etc…
Mailchimp is a free email marketing service. It’s easy to use and it has an excellent reputation, making it a good choice for small businesses. If you plan on sending emails to a small number of people, Mailchimp might be the best option for you.
MailOptin is a free email marketing service that makes it easy to send targeted emails to customers and potential customers. MailOptin works by allowing you to create lead forms on your website, then collecting the information from users who fill out those forms. You can then use this data for email marketing campaigns or other purposes.
MailOptin integrates with WordPress via an add-on called “MailPoet” (which we’ll talk about later). Once installed, MailPoet will allow you to quickly add a form anywhere on your WordPress site that asks users for their name, email address and optionally some additional data if desired (like company name). When they click submit, they are immediately directed over to MailPoet’s website where they can view the information collected from their response before sending it off into the ether of internet land where companies like us can come along later and collect those leads for ourselves!
I started with mailpoet and was going to try mailoptin with a new site
I started with MailPoet, which was free and easy to set up. MailPoet has a simple form that works well if you want to send emails only to subscribers who agree (and not those who don’t). It has some nice features such as conversion tracking, conditional statements (if someone clicks one link, then show them another), and more.
However, MailOptin had more features than MailPoet did: better templates for newsletters and opt-ins; the ability for visitors to sign up without being on my mailing list first; an option for subscribers to leave an email address when they comment on blog posts or review products; integration with WordPress membership sites like PaidMembershipsPro; easy setup (which I haven’t tested yet); and more!
Free Email Marketing With Gmail
Easy to use and simple to install, Mailmeteor is a free email marketing tool for Gmail. Send personalized campaigns to leads, prospects, or existing customers without leaving Gmail.
Mailmeteor 5 stars ratings Rated 4.9/5 out of 10,000+ reviews
Email marketing campaigns, inside Gmail.
Mailmeteor turns Gmail into a complete email marketing suite using the Google tools you are already familiar with. That way, you don’t need a complex, costly email marketing platform. You can start sending highly-targeted email marketing directly from Gmail. With Mailmeteor, it’s easy to send email marketing, track results, and even manage your mailing list directly inside Google Sheets.
Boost your marketing campaigns with personalized emails sent directly with Gmail.
Behind the scenes, Mailmeteor sends your email directly through your Gmail account while helping to significantly increase your email deliverability. Your email campaigns sent through Gmail show up in the inbox, bringing more replies and more engagement than with any traditional email marketing platforms. Mailmeteor also lets you personalize your emails, from subject line to content. With personalized, highly-targeted campaigns, you are set for success.
Preview, edit, and perfect your marketing campaign before you send.
Sending an email marketing campaign with Gmail can sometimes feel a little scary. We help you send error-free email marketing by giving you the chance to preview your messages before they go out. What’s more, because Mailmeteor sends campaigns directly from Gmail, you can use apps like Grammarly to check for mistakes in real time. Experience full peace of mind all the way from first draft to final campaign.
Email marketing campaigns that land in Inbox, not Spam
Email marketing isn’t easy. After spending hours scratching your head, wondering how best to create effective email marketing campaigns, you need your carefully crafted campaigns to end up in inboxes where people can see them—not in Spam or Promotions. With Mailmeteor, we do everything in our power to ensure your messages are delivered to the inbox, while still following all of Gmail’s best practices.
Go beyond Gmail sending limits, increase your email marketing’s reach
Gmail limits the number of people you can email to 2000 recipients per day. Mailmeteor lets you break the Gmail sending limits with a distribution system optimized to send your email marketing campaign throughout several days. Mailmeteor makes it possible to send a 10,000 email marketing campaign with Gmail.
Send email marketing campaigns in Gmail without selling your privacy.
Unlike other email marketing tools for Google, Gmail, or G Suite; Mailmeteor was built with your privacy in mind. We’ll never ask for permission to view your Drive files or take a deep dive into your contacts. Instead, we only ever request the bare minimum required to make our tool run. That way you can send email marketing campaigns in Gmail without sacrificing your privacy. Learn more on how we protect your privacy.
Why do thousands of marketers trust Mailmeteor?
Whether nurturing leads, sending promos, or delivering a regular newsletter, thousands of companies and email marketers trust Mailmeteor because we protect your privacy, our tool is simple to use, and we help you do it all using the tools you already love. Read all reviews.
Easy to Use, Free to Install
Mailmeteor is simple to use and costs nothing to install. We make it simple to send email marketing campaigns in Gmail, so you can focus on your marketing, not learning a difficult tool.
Mailmeteor relies on your Google Suite. Everything is centralized within the tools you are already familiar with. Send emails directly through Gmail & manage your mailing list inside Google Sheets.
Other email marketing tools for Gmail may ask you for access to your Drive or Inbox. At Mailmeteor, we only ask for the essential data we need to send your email marketing campaigns with Gmail.
Free Google Certificate For Digital Marketing
Google Digital Marketing Certification is definitely worth it. It’s a great course to follow if you want to break into digital marketing. It is offered by Google, it’s free and accredited by Open University and other organizations.
We know that searching and researching for the right online course to invest in can be overwhelming and mentally exhausting. There are just so many options out there in the digital world. But these online courses are truly the most efficient way to grow your digital marketing knowledge and skills.
We’ve already given you a list of the best digital marketing courses, so now we are going to give you a more comprehensive review of one of those courses.
We are diving into the Google Digital Marketing Certification so that you can decide if it’s a good fit for you. In this review, you’ll learn everything you need to know about the Google Marketing certification.
We will talk about what this course entails, the time and money investment required, how it’s delivered, its features and benefits, and how to obtain the Google Digital Marketing Certification for your resume.
What is Google Digital Marketing Certification?
Google Digital Marketing Certification is a certificate awarded by Google after successfully completing the requirements of the Fundaments of Digital Marketing Course. The certificate is accredited by Interactive Advertising Bureau Europe and The Open University.
It is a basic yet well-rounded course for those who are looking to learn the fundamentals of digital marketing or even brush up on their digital marketing skills and knowledge.
The Google digital marketing course is offered through the Google Digital Garage library. With 26 modules of 40 hours of time investment, this is the only digital marketing course provided by Google Digital Garage that offers a certification.
Google Digital Garage is a learning platform owned by Google. It’s a library of free online courses offered by both Google’s professional trainers as well as a variety of other course platforms.
Google Digital Garage aims to give professionals a simple and flexible way to learn the real-world skills they need to succeed in business. So it’s a good idea to explore the collection of other courses that it provides.
Google has recently released the Google Digital Marketing & eCommerce Professional Certificate. Read our detailed review to find out everything you need to know about Google’s new certification.
Is Google Digital Marketing Course Free?
Yes! It’s free and simple to register for. When you click the Register button you can either log in with your Google account or register using a different email account.
Once you create your account, you can track your progress, download your certificate (after completing the course and passing an exam) and get free access to all the online lessons and face-to-face workshops available in Google Digital Garage.
Is it a Good Course to Follow?
If you are looking for foundational information to jumpstart your own digital marketing career this course is for you. Even if your sole purpose is to learn more about how to market your own business, this Fundamentals of Digital Marketing course will move you in the right direction.
Here are some practical reasons you may want to say yes to the Google Digital Marketing Certification course:
Not only is the registration process simple, but the layout of the course is broken down into bite-sized chunks so that it’s easy to digest. Each of the 7 sections of the course contains anywhere from 1-7 modules consisting of both videos and check-in questions to ensure you are retaining the information.
At the end of some lessons, there are even some action items to implement in order to move your business forward in the digital space. After you have completed the modules in each section, there is a quick quiz that follows.
Another convenient feature is being able to adjust the YouTube playback speed. If you are an avid note-taker, you can make it slower to allow yourself time. If you are looking to power through the course or are reviewing it for a second time, you can speed it up. A small convenience, but sometimes very valuable!
It covers the fundamentals of online business
The world is online, and even though it’s hard to believe, there are many local businesses that still aren’t taking advantage yet. This course is for those that are starting a new online business, or learn how to make digital marketing a career for themselves.
In this course, you will learn how to build an online marketing strategy, improve how a website ranks on search engines, and use analytics tools to understand online performance. It’s foundational, but a necessary first step.
Obtaining a certification shows that you are dedicated and willing to invest time into your professional growth
Why choose a course that provides a certification? Not only does it show potential employers that you have the knowledge and skills they are looking for, but it also shows that you are responsible, dedicated, and understand that professional growth is important to your success. It goes a long way!
It’s a reputable and credible source
Google knows what they’re talking about when it comes to digital marketing. When it comes to searching for the right course to take online, it can get overwhelming since there are many digital marketing certificate programs out there. Going with Google Digital Garage is a safe bet, especially when wanting to learn the fundamentals of online marketing.
Not only will it give you peace of mind in knowing you are learning legitimate and current information, but it will also hold some weight when putting this certification on your resume.
What You’ll Learn in this Course?
This course, although free, is robust and full of great foundational content. With 26 modules, there are approximately 40 hours of videos, check-in questions, and quizzes. The modules are broken up into 7 main sections titled:
Within each of these sections, there are modules that include videos, quick check-in questions, action items, and a quiz that wraps up the lesson. The videos are great, but if you prefer reading, you can simply click on the “view transcription” button to expand the text and read your way through the course. This is a great way to get your notes as well.
These 7 sections include detailed lessons on:
So even though this is a foundational course and the titles of the 7 main sections seem a bit basic, the content within the sections is packed with practical information to get your business off the ground or even your career as a digital marketing consultant to the next level.
How do I get Google Digital Marketing Certified?
After completing all 26 modules and passing the Google digital marketing final exam, you will earn your Google Digital Marketing Certificate to share on LinkedIn or resume.
Obtaining the certificate is as simple as downloading the PDF from the course page after successfully completing the final exam.
This certification is accredited by Interactive Advertising Bureau Europe and The Open University. It’s globally recognized which makes it beneficial for you to add it to your resume.
Free Google Search Engine Optimization
If you own, manage, monetize, or promote online content via Google Search, this guide is meant for you. You might be the owner of a growing and thriving business, the website owner of a dozen sites, the SEO specialist in a web agency or a DIY SEO expert passionate about the mechanics of Search: this guide is meant for you. If you’re interested in having a complete overview of the basics of SEO according to our best practices, you are indeed in the right place. This guide won’t provide any secrets that’ll automatically rank your site first in Google (sorry!), but following the best practices will hopefully make it easier for search engines to crawl, index, and understand your content.
Search engine optimization (SEO) is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site’s user experience and performance in organic search results. You’re likely already familiar with many of the topics in this guide, because they’re essential ingredients for any web page, but you may not be making the most out of them.
You should build a website to benefit your users, and gear any optimization toward making the user experience better. One of those users is a search engine, which helps other users discover your content. SEO is about helping search engines understand and present content. Your site may be smaller or larger than our example site and offer vastly different content, but the optimization topics in this guide apply to sites of all sizes and types. We hope our guide gives you some fresh ideas on how to improve your website, and we’d love to hear your questions, feedback, and success stories in the Google Search Central Help Community.
Are you on Google?
Determine whether your site is in Google’s index
Do a site: search for your site’s home URL. If you see results, you’re in the index. For example, a search for site:wikipedia.org returns these results.
If your site isn’t in Google
Although Google crawls billions of pages, it’s inevitable that some sites will be missed. When our crawlers miss a site, it’s frequently for one of the following reasons:
How do I get my site on Google?
Google is a fully automated search engine that uses web crawlers to explore the web constantly, looking for sites to add to our index; you usually don’t even need to do anything except post your site on the web. In fact, the vast majority of sites listed in our results aren’t manually submitted for inclusion, but found and added automatically when we crawl the web. Learn how Google discovers, crawls, and serves web pages.
We offer webmaster guidelines for building a Google-friendly website. While there’s no guarantee that our crawlers will find a particular site, following these guidelines can help make your site appear in our search results.
Google Search Console provides tools to help you submit your content to Google and monitor how you’re doing in Google Search. If you want, Search Console can even send you alerts on critical issues that Google encounters with your site. Sign up for Search Console.
Here are a few basic questions to ask yourself about your website when you get started.
Help Google find your content
The first step to getting your site on Google is to be sure that Google can find it. The best way to do that is to submit a sitemap. A sitemap is a file on your site that tells search engines about new or changed pages on your site. Learn more about how to build and submit a sitemap.
Google also finds pages through links from other pages. Learn how to encourage people to discover your site by Promoting your site.
Tell Google which pages you don’t want crawled
For non-sensitive information, block unwanted crawling by using robots.txt
A robots.txt file tells search engines whether they can access and therefore crawl parts of your site. This file, which must be named robots.txt, is placed in the root directory of your site. It is possible that pages blocked by robots.txt can still be crawled, so for sensitive pages, use a more secure method.
You may not want certain pages of your site crawled because they might not be useful to users if found in a search engine’s search results. Note that if your site uses subdomains and you wish to have certain pages not crawled on a particular subdomain, you’ll have to create a separate robots.txt file for that subdomain. For more information on robots.txt, we suggest this guide on using robots.txt files.
For sensitive information, use more secure methods
A robots.txt file is not an appropriate or effective way of blocking sensitive or confidential material. It only instructs well-behaved crawlers that the pages are not for them, but it does not prevent your server from delivering those pages to a browser that requests them. One reason is that search engines could still reference the URLs you block (showing just the URL, no title link or snippet) if there happen to be links to those URLs somewhere on the Internet (like referrer logs). Also, non-compliant or rogue search engines that don’t acknowledge the Robots Exclusion Standard could disobey the instructions of your robots.txt. Finally, a curious user could examine the directories or subdirectories in your robots.txt file and guess the URL of the content that you don’t want seen.
In these cases, use the noindex tag if you just want the page not to appear in Google, but don’t mind if any user with a link can reach the page. For real security, use proper authorization methods, like requiring a user password, or taking the page off your site entirely.
Help Google (and users) understand your content
Let Google see your page the same way a user does
Recommended action: Use the URL Inspection tool. It will allow you to see exactly how Google sees and renders your content, and it will help you identify and fix a number of indexing issues on your site.
Create unique, accurate page titles
A <title> element tells both users and search engines what the topic of a particular page is. Place the <title> element within the <head> element of the HTML document, and create unique title text for each page on your site.
Free Internship For Digital Marketing
B.tech, MCA, BBA & MBA last semester students can apply for free internship programs in Networking, ethical hacking, Python, JAVA, Data Science & Digital…
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Plan & implement marketing and promotional strategies. Working on social media marketing (Facebook & LinkedIn Ads). Should be good at MS Office Suite and Excel.
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This internship is for those candidates who want to know about “Public Relations practices using New (Digital) Media.”. Minimum 30 Days and Max 6 Months.
Perform market analysis and research on the competition, evaluate competitor marketing and digital content. Prior internship experience a plus.
Know and have good hands-on with digital marketing tools. Measure and report performance of all digital marketing campaigns, and assess against goals.
Knowledge of digital marketing tools (Google, FB, Instagram, LinkedIn, etc). Identify keywords and ad placements to build a digital presence.
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A thorough knowledge of the digital marketing trends. WordPress Developers design, implement and manage websites using WordPress, a free, open-source content…
Plan & implement marketing and promotional strategies. Should have the ability to provide creative ideas for effective marketing.
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Create compelling and effective logos, designs, and posts for digital media. The company is aimed at providing out-of-the-box solutions for best marketing…